{
  "name": "Prime Cognito",
  "url": "https://primecognito.com/",
  "tagline": "Intelligence Throughout",
  "description": "Prime Cognito creates distinctive, strategically structured websites with technical SEO, content architecture and clearer discoverability for people, search engines and AI assistants.",
  "language": "en-GB",
  "areaServed": "United Kingdom",
  "projectRange": "From focused holding pages to complete service-led websites and substantial content platforms.",
  "services": [
    {"name":"Website design","summary":"Distinctive responsive websites created around the business, its customers and its commercial priorities."},
    {"name":"Website redevelopment","summary":"Existing websites rebuilt when the design, navigation, content or technical structure no longer serves the business properly."},
    {"name":"SEO and search visibility","summary":"Semantic structure, metadata, crawlability, internal linking, performance and content aligned with genuine search intent."},
    {"name":"Content architecture","summary":"Clear service hierarchies, supporting pages and navigation paths for complex services, locations, categories and large content libraries."},
    {"name":"AI and search discoverability","summary":"Machine-readable, context-rich websites designed to help search engines and AI assistants identify and interpret services accurately; no guarantee of inclusion in generated answers."},
    {"name":"Cloudflare deployment","summary":"Fast static deployment, caching and performance configuration through Cloudflare where appropriate."}
  ],
  "selectedWork": [
    {"name":"The Lad's Air-Frying Bible","url":"https://ladsairfryingbible.com","summary":"A large recipe platform with 822+ live recipes, category architecture, search, meal planning, shopping-list functionality, recipe structured data and connected internal discovery paths."},
    {"name":"TLK Construction","url":"https://tlk-construction.com/","summary":"A construction website with dedicated service pages, homeowner-focused content, quotation routes and clear internal navigation."}
  ],
  "contact":{"page":"https://primecognito.com/#contact","formEndpoint":"https://formspree.io/f/xjgnwkzk"},
  "updated":"2026-07-19"
}